LegalZoom

What is LegalZoom?

LegalZoom is an online legal services platform built to make it easier for individuals, entrepreneurs, and small businesses to access essential legal protections without the high costs of traditional law firms. It offers a wide range of services, like obtaining business licenses, but its trademark services simplify the complex process of securing brand protection through clear, guided steps and affordable flat-rate pricing and gives the users peace of mind. LegalZoom combines convenience with optional professional legal help, offering a flexible solution for those who want to protect their intellectual property without navigating the U.S. Patent and Trademark Office (USPTO) system alone.

LegalZoom documents page.

LegalZoom’s trademark service helps users search existing trademarks, prepare and file applications and their annual report, and monitor filings post-submission. Customers can also opt for add-on attorney consultations to receive advice on trademark eligibility or to handle more complicated legal scenarios. Trademark monitoring tools are also available to watch for potential infringements after registration, providing an additional layer of brand protection.

Beyond trademarks, LegalZoom offers a broad suite of legal products—from business formation and copyright registration to estate planning and legal document review. While it’s not a replacement for a full-service law firm for complex needs, it delivers a user-friendly, reliable way to get foundational legal protections in place affordably and quickly. LegalZoom provides a simple and affordable way to draft an operating agreement, ensuring that your Limited Liability Company’s (LLC) management structure and operating procedures are clearly defined and legally sound.

LegalZoom legal page.

LegalZoom is ideal for startups, small businesses, and individuals who need straightforward trademark services without the hassle of hiring an attorney upfront—and it also offers tools to create essential documents like a power of attorney quickly and easily. Its mix of DIY tools, flat-rate pricing, with payment accepted through credit card, and optional attorney support makes it a wise choice for those wanting to secure their brand name, logo, or slogan efficiently and confidently. LegalZoom also helps businesses manage their legal paperwork, including filing fees, by providing transparent pricing and guidance on what costs are associated with each filing.

Is LegalZoom legit?

LegalZoom is a well-established and reputable online legal service provider with over two decades of experience in helping individuals and companies with standard legal and business needs. Founded in 2001, LegalZoom has developed a strong reputation as a legal services company that is easy to access and affordable. LegalZoom is an American corporation that is committed to excellent customer care and has helped millions of customers with services ranging from business formation to trademark protection and estate planning.

How much does LegalZoom cost?

LegalZoom plans vary based on what service you need.

Starting price:

Varies

Free trial:

None

Free version:

Not Available

What’s included in every LegalZoom plan?
Every LegalZoom trademark package includes essential tools to help users easily search, file, and protect their trademarks. Core features include a comprehensive trademark search to identify potential conflicts, preparation and filing of the trademark application with the USPTO, and access to status tracking through a personalized online dashboard. Customers also receive alerts about key deadlines and updates from the USPTO to help ensure filings stay on track.

LegalZoom’s base service focuses on simplifying the application process. At the same time, optional paid add-ons include attorney consultations, trademark monitoring services to detect possible infringements, and expedited processing options for faster turnaround. LegalZoom also simplifies the process of creating a living trust, providing customizable options to meet your specific needs and to ensure your assets are managed and distributed according to your wishes after your passing.

Which features does LegalZoom offer?

Other notable LegalZoom features

• Trademark search with risk analysis
• Personalized application preparation and filing
• Real-time application tracking through online dashboard
• Optional attorney services and legal advice
• Trademark monitoring services (available as an add-on)
• Alerts for USPTO status updates and deadlines
• Expedited filing options (for an additional fee)
• Access to other business legal services (like LLC formation or copyright registration)

What types of support does LegalZoom offer?

LegalZoom user review highlights

We analyzed 23,590 user reviews about LegalZoom from three third-party review websites to provide this summary.

LegalZoom receives mixed feedback from customers. Some users appreciate the platform’s ease of use, especially for simple tasks like amending a will, forming a business, or accessing helpful customer service representatives. Many report that filing straightforward documents is quick and convenient, with responsive agents who are professional and patient, particularly for those who aren’t as comfortable with technology. LegalZoom often delivers what users expect at a reasonable cost for basic services, such as creating legal documents or small business filings.

However, a significant number of customers express frustration with LegalZoom’s billing practices, customer support, and service delivery, especially for more complex tasks like tax services, DBA filings, and registered agent renewals. Common complaints include unexpected auto-renewal charges, difficulty obtaining refunds, submission errors causing costly delays, and long wait times for assistance. Some users reported major setbacks, such as IRS penalties and delayed business filings, due to mishandled paperwork. Overall, while LegalZoom can be a convenient tool for basic legal needs, users seek more reliable service or complex legal assistance might face serious challenges.

• Ease of Setup – Many users found setting up basic legal services like LLC formation services, will amendments, and simple filings straightforward and relatively quick, especially when using LegalZoom’s guided online process.
• Ease of Use – Customers appreciated the user-friendly platform for simple tasks, noting that the step-by-step system made it easy to file documents without needing extensive legal knowledge. However, managing ongoing services like dissolutions or account cancellations was often confusing and frustrating.
• Features – The LegalZoom website offers a wide range of legal services, from trademark filing and estate planning to tax services and registered agent services. While basic features work well, some customers found added services like tax filing and trademark follow-up unreliable or incomplete.
• Quality of Support – Experiences with customer support were highly mixed: some users praised individual representatives for professionalism and patience, while others reported repeated billing errors, lack of follow-up, poor legal issue resolution, and long wait times for help.
• Value for Money – Many users felt LegalZoom was cost-effective for simple legal needs, but a LegalZoom review often highlights complaints about hidden fees, automatic renewals, billing issues, and inadequate service delivery, leaving some customers feeling overcharged and underserved.

LegalZoom Contact Information

Parent Company:

None

Headquarters:

Glendale, CA

Year Founded:

2001

Website:

legalzoom.com/

Facebook:

facebook.com/LegalZoom/

Instagram:

instagram.com/legalzoom/

Twitter (X):

x.com/LegalZoom

TikTok:

tiktok.com/@legalzoom

LinkedIn:

linkedin.com/company/legalzoom

YouTube:

youtube.com/LegalZoom

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